{"id":51,"date":"2004-12-05T12:35:54","date_gmt":"2004-12-05T20:35:54","guid":{"rendered":""},"modified":"2016-05-25T23:34:39","modified_gmt":"2016-05-26T06:34:39","slug":"cnn-headline","status":"publish","type":"post","link":"https:\/\/mikeindustries.com\/blog\/archive\/2004\/12\/cnn-headline","title":{"rendered":"Headline Writing 101"},"content":{"rendered":"<p><strong>Lesson #1<\/strong>: Don&#8217;t scare the hell out of your audience with a poor choice of words.<\/p>\n<div style=\"text-align: center\"><a href=\"http:\/\/www.cnn.com\/2004\/ALLPOLITICS\/12\/05\/intelligence.bill\/index.html\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" src=\"\/blog\/images\/inline\/cnnheadline.gif\" width=\"299\" height=\"522\" border=\"0\" alt=\"\" style=\"border: 1px solid #AAA; margin: auto\" \/><br \/>Click to read story<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Lesson #1: Don&#8217;t scare the hell out of your audience with a poor choice of words.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,282],"tags":[],"class_list":["post-51","post","type-post","status-publish","format-standard","hentry","category-business","category-original"],"_links":{"self":[{"href":"https:\/\/mikeindustries.com\/blog\/wp-json\/wp\/v2\/posts\/51","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mikeindustries.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mikeindustries.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mikeindustries.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mikeindustries.com\/blog\/wp-json\/wp\/v2\/comments?post=51"}],"version-history":[{"count":0,"href":"https:\/\/mikeindustries.com\/blog\/wp-json\/wp\/v2\/posts\/51\/revisions"}],"wp:attachment":[{"href":"https:\/\/mikeindustries.com\/blog\/wp-json\/wp\/v2\/media?parent=51"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mikeindustries.com\/blog\/wp-json\/wp\/v2\/categories?post=51"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mikeindustries.com\/blog\/wp-json\/wp\/v2\/tags?post=51"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}