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	Comments on: MySpace: Unstoppable Force or Unnecessary Click Factory?	</title>
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	<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory</link>
	<description>A running commentary of occasionally interesting things — from Mike Davidson.</description>
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		<title>
		By: Jeff Wolff		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-79107</link>

		<dc:creator><![CDATA[Jeff Wolff]]></dc:creator>
		<pubDate>Tue, 19 Jul 2011 19:47:58 +0000</pubDate>
		<guid isPermaLink="false">#comment-79107</guid>

					<description><![CDATA[Very interesting article to read after Facebook has taken over.]]></description>
			<content:encoded><![CDATA[<p>Very interesting article to read after Facebook has taken over.</p>
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		<title>
		By: NOTES FOR THE REMAINING TOPIC IN ONLINE JOURNALISM &#171; Ibrahimokinda&#8217;s Weblog		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-39525</link>

		<dc:creator><![CDATA[NOTES FOR THE REMAINING TOPIC IN ONLINE JOURNALISM &#171; Ibrahimokinda&#8217;s Weblog]]></dc:creator>
		<pubDate>Fri, 24 Oct 2008 10:37:03 +0000</pubDate>
		<guid isPermaLink="false">#comment-39525</guid>

					<description><![CDATA[[...] maybe the Simple Horizontal Navigation is really, really brilliant. Brilliant like MySpace&#039;s page inflating site design, which makes people have to click multiple tim.... Bean counters love it. [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] maybe the Simple Horizontal Navigation is really, really brilliant. Brilliant like MySpace&#8217;s page inflating site design, which makes people have to click multiple tim&#8230;. Bean counters love it. [&#8230;]</p>
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		<title>
		By: Scott Bush &#187; Facing the truth: Facebook rocks		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-32859</link>

		<dc:creator><![CDATA[Scott Bush &#187; Facing the truth: Facebook rocks]]></dc:creator>
		<pubDate>Thu, 01 May 2008 05:49:04 +0000</pubDate>
		<guid isPermaLink="false">#comment-32859</guid>

					<description><![CDATA[[...] are security/privacy issues to be aware of. And the huge advertising dollars at stake. I could go on, but I&#8217;ll leave it at that for now. I need to get over to my page and change [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] are security/privacy issues to be aware of. And the huge advertising dollars at stake. I could go on, but I&#8217;ll leave it at that for now. I need to get over to my page and change [&#8230;]</p>
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		<title>
		By: Sunshocked : Stanifesto &#187; 10 reasons it&#8217;s okay to go ahead and hate MySpace		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-32511</link>

		<dc:creator><![CDATA[Sunshocked : Stanifesto &#187; 10 reasons it&#8217;s okay to go ahead and hate MySpace]]></dc:creator>
		<pubDate>Sun, 30 Mar 2008 00:13:26 +0000</pubDate>
		<guid isPermaLink="false">#comment-32511</guid>

					<description><![CDATA[[...] as MySpace pushed past Yahoo in page views. But many contend that MySpace&#8217;s poor interface artificially inflates their page views. With good design, it&#8217;s suggested that MySpace&#8217;s traffic would drop to a third to an [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] as MySpace pushed past Yahoo in page views. But many contend that MySpace&#8217;s poor interface artificially inflates their page views. With good design, it&#8217;s suggested that MySpace&#8217;s traffic would drop to a third to an [&#8230;]</p>
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		<title>
		By: F*&#38;% Myspace		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-32264</link>

		<dc:creator><![CDATA[F*&#38;% Myspace]]></dc:creator>
		<pubDate>Tue, 26 Feb 2008 21:51:22 +0000</pubDate>
		<guid isPermaLink="false">#comment-32264</guid>

					<description><![CDATA[[...] &#8220;Click Factory&#8221; [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] &#8220;Click Factory&#8221; [&#8230;]</p>
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		<title>
		By: How to fool VCs into thinking you have traction - Part 1,2,3, and 4 &#171; SLO Entrepreneur		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-32107</link>

		<dc:creator><![CDATA[How to fool VCs into thinking you have traction - Part 1,2,3, and 4 &#171; SLO Entrepreneur]]></dc:creator>
		<pubDate>Mon, 11 Feb 2008 07:44:15 +0000</pubDate>
		<guid isPermaLink="false">#comment-32107</guid>

					<description><![CDATA[[...] Inefficiently designed navigation that causes pageviews (See the MySpace analysis, called &#8220;The Click Factory&#8221;) [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] Inefficiently designed navigation that causes pageviews (See the MySpace analysis, called &#8220;The Click Factory&#8221;) [&#8230;]</p>
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		<title>
		By: Take it as it comes &#187; Blog Archive &#187; New Audience Metric		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-32023</link>

		<dc:creator><![CDATA[Take it as it comes &#187; Blog Archive &#187; New Audience Metric]]></dc:creator>
		<pubDate>Mon, 04 Feb 2008 18:46:19 +0000</pubDate>
		<guid isPermaLink="false">#comment-32023</guid>

					<description><![CDATA[[...] as hit counts to site design decisions that have nothing to do with actual usage. As Mike Davidson brilliantly analyzed in April, part of the reason MySpace drives such an amazing number of pageviews is because their site design [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] as hit counts to site design decisions that have nothing to do with actual usage. As Mike Davidson brilliantly analyzed in April, part of the reason MySpace drives such an amazing number of pageviews is because their site design [&#8230;]</p>
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		<title>
		By: blog.shrub &#187; Blog Archive &#187; Friendster is a click whore, too		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-31784</link>

		<dc:creator><![CDATA[blog.shrub &#187; Blog Archive &#187; Friendster is a click whore, too]]></dc:creator>
		<pubDate>Sat, 19 Jan 2008 20:23:14 +0000</pubDate>
		<guid isPermaLink="false">#comment-31784</guid>

					<description><![CDATA[[...] What&#8217;s missing? The birthday itself. Instead of building trust with its members by providing them useful information, Friendster, too is nothing but a click whore. [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] What&#8217;s missing? The birthday itself. Instead of building trust with its members by providing them useful information, Friendster, too is nothing but a click whore. [&#8230;]</p>
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		<title>
		By: BizThoughts - The Pageview is Dead - Business and Entrepreneurial Thoughts from Mike Lee		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-31755</link>

		<dc:creator><![CDATA[BizThoughts - The Pageview is Dead - Business and Entrepreneurial Thoughts from Mike Lee]]></dc:creator>
		<pubDate>Tue, 15 Jan 2008 03:55:07 +0000</pubDate>
		<guid isPermaLink="false">#comment-31755</guid>

					<description><![CDATA[[...] known as Ajax. And this technique effectively makes the pageview obsolete. How? Mike Davidson explains it [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] known as Ajax. And this technique effectively makes the pageview obsolete. How? Mike Davidson explains it [&#8230;]</p>
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		<title>
		By: My Blog &#187; Blog Archive &#187; Page Views Are Already Dead!		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-31581</link>

		<dc:creator><![CDATA[My Blog &#187; Blog Archive &#187; Page Views Are Already Dead!]]></dc:creator>
		<pubDate>Tue, 25 Dec 2007 21:56:20 +0000</pubDate>
		<guid isPermaLink="false">#comment-31581</guid>

					<description><![CDATA[[...] been a great metric (better than hits though). It is easy to architect a site to generate more PVs. Mike Davidson explains how MySpace is abusing this. And it&#8217;s also easy to game the system for example with a hidden [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] been a great metric (better than hits though). It is easy to architect a site to generate more PVs. Mike Davidson explains how MySpace is abusing this. And it&#8217;s also easy to game the system for example with a hidden [&#8230;]</p>
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		<title>
		By: Deanna		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-31446</link>

		<dc:creator><![CDATA[Deanna]]></dc:creator>
		<pubDate>Fri, 07 Dec 2007 18:13:14 +0000</pubDate>
		<guid isPermaLink="false">#comment-31446</guid>

					<description><![CDATA[This is insane.]]></description>
			<content:encoded><![CDATA[<p>This is insane.</p>
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		<title>
		By: MVE3 - Random Thoughts &#187; MySpace: Making A Fortune		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-30670</link>

		<dc:creator><![CDATA[MVE3 - Random Thoughts &#187; MySpace: Making A Fortune]]></dc:creator>
		<pubDate>Thu, 27 Sep 2007 19:13:55 +0000</pubDate>
		<guid isPermaLink="false">#comment-30670</guid>

					<description><![CDATA[[...] Inflated MySpace Page Views Explain 10-Cent CPMs MySpace: Design Anarchy that Works MySpace: Unstoppable Force or Unnecessary Click Factory? [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] Inflated MySpace Page Views Explain 10-Cent CPMs MySpace: Design Anarchy that Works MySpace: Unstoppable Force or Unnecessary Click Factory? [&#8230;]</p>
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		<title>
		By: UnPrecedented &#187; Are web stats irrelevant?		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-18003</link>

		<dc:creator><![CDATA[UnPrecedented &#187; Are web stats irrelevant?]]></dc:creator>
		<pubDate>Tue, 28 Aug 2007 10:30:06 +0000</pubDate>
		<guid isPermaLink="false">#comment-18003</guid>

					<description><![CDATA[[...] has a great post taking this idea further and Mike Davidson wrote months ago about the case of Myspace and its page views statistics being [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] has a great post taking this idea further and Mike Davidson wrote months ago about the case of Myspace and its page views statistics being [&#8230;]</p>
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		<title>
		By: UnPrecedented &#187; Why website statistics should come with a health warning		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-17965</link>

		<dc:creator><![CDATA[UnPrecedented &#187; Why website statistics should come with a health warning]]></dc:creator>
		<pubDate>Tue, 28 Aug 2007 09:47:15 +0000</pubDate>
		<guid isPermaLink="false">#comment-17965</guid>

					<description><![CDATA[[...] text above is mine - and I think this is an important point. Page views can mean many things. As Mike Davidson&#8217;s excellent MySpace analysis has pointed out previously, MySpace is an extraordinarily inefficient (perhaps intentionally), [...]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] text above is mine &#8211; and I think this is an important point. Page views can mean many things. As Mike Davidson&#8217;s excellent MySpace analysis has pointed out previously, MySpace is an extraordinarily inefficient (perhaps intentionally), [&#8230;]</p>
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		<title>
		By: Brian Breslin		</title>
		<link>https://mikeindustries.com/blog/archive/2006/04/myspace-click-factory#comment-11949</link>

		<dc:creator><![CDATA[Brian Breslin]]></dc:creator>
		<pubDate>Tue, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-11949</guid>

					<description><![CDATA[Good points Mike.
Another thing they&#039;d benefit from is their revenue per transaction would rise dramatically (each user eats up less bandwidth= less $), lower bandwidth costs would ultimately make a decent impact on their service and user experience. So their new model of higher $ per transaction they are charging, and their reduced costs would do wonders for their bottom line.  as far as their fragility, its not that easy to get 30million users, look at their competitors, few have anywhere near as many active users.
either way, great points.]]></description>
			<content:encoded><![CDATA[<p>Good points Mike.<br />
Another thing they&#8217;d benefit from is their revenue per transaction would rise dramatically (each user eats up less bandwidth= less $), lower bandwidth costs would ultimately make a decent impact on their service and user experience. So their new model of higher $ per transaction they are charging, and their reduced costs would do wonders for their bottom line.  as far as their fragility, its not that easy to get 30million users, look at their competitors, few have anywhere near as many active users.<br />
either way, great points.</p>
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